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SSAB opens new office in Detroit to serve North American automotive market

May 4, 2017 - As part of SSAB’s commitment to expanding its business in the American automotive market, the global steelmaker has opened a new office near Detroit, Michigan. The office, located in the Town Center complex in the town of Southfield, will house a sales team dedicated to serving SSAB’s existing and potential automotive customers.  

“I’m thrilled that we are opening this new office in Michigan,” said Olavi Huhtala, head of SSAB’s European and automotive operations. We are committed to serving the automotive market with our high-strength steel product offerings, outstanding quality and superior service. This office, in the heart of the American automotive industry, demonstrates our long-term dedication to these important customers.” 

The SSAB team hosted an open house on May 4. Guests included customers, SSAB executives and local and state government officials, including the mayor of Southfield, Michigan, Kenson Siver. 

Team members at the new office will focus on SSAB’s Docol® brand steel, which is designed to help the automotive industry improve the crashworthiness and fuel economy of its vehicles, as well as minimize its environmental footprint. Docol steel grades are used by manufacturers and suppliers in millions of vehicles, in a range of components and applications.  

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